Low Budget Application Scalability, the Tale of Bligoo.com

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I submmited a proposal for a panel in the next SXSW that will happen in Austin Texas next march.

This is the description of the talk. 

 

In this presentation we will show you how bootstrapped start-up Bligoo, a site creation platform from Chile, built it’s site using the Apache/Jboss/MySQL stack with a freemium business model. The site has over 500.000 registered users from every corner of Latin America and Spain who have built over 30.000 sites and created over 2 million different pages. Bligoo receives more than 8 million visitors every month, currently running over only 3 mid-range servers. At a steady growth rate of 15% per month, they're prepared to grow to take over larger and larger markets. In the beginning, without VC money, in a small online advertising market in Latin America and without a clear idea of how to monetize our users, we were forced to develop a zero tolerance policy to combat ‘code fat’, algorithm laziness, and team under-productivity. In this process we have identified twelve tasks a company should execute in order to build a scalable web application during the early stages of a start-up without eating into the initial capital before reaching the tipping point. This process can handle a big spike of success or steady grow while keeping the revenue per user positive.

 

If you like the idea dont be shy, go ahead and vote for it at http://panelpicker.sxsw.com/ideas/view/7746

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